![]() ![]() ![]() I’ve used the pleasure of anticipation / pleasure of memory on every restaurant and event choice this month. The topic was complex but also practical for everyday life. ![]() The takeaways section at the end was a great idea. There were plenty of entertaining examples and anecdotes to make meta-concepts tangible. The book was fascinating and covered a complicated topic well. Once I got into it, the book was a fascinating read – providing plenty of “hey sweetie, you won’t believe this” factoids, anecdotes and ideas. Tom Vanderbilt addressed odd and counter-intuitive concepts in Traffic – and did so again in You May Also Like. But it’s also a topic that drives our economy – and our lives. Arguably, our very identity nowadays is just a bundles of tastes. Taste is one of those highly abstract topics that gets really weird and really “meta” – very quickly. My choice to pick the book up could have been an anecdote in the actual book – “why did I choose to read that book when the topic didn’t suit my usual reading habits?” I picked up You May Also Like: Taste in an Age of Endless Choice by Tom Vanderbilt solely because of his excellent book – Traffic. ![]()
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